ROADSIGNS EPISODE 81

HOW ARE TIRE MANUFACTURERS POSITIONING THEMSELVES IN THE WAVE OF NEW TRENDS AND TECHNOLOGY?

Arguably the most important invention in modern times, the tire still has more future ahead of it. From smart tires with radio frequency identification and data tracking to enhanced inflation and pressure systems — manufacturers are discovering more ways to predict maintenance and communicate with the truck as a whole. With new tire technology rolling in, host Michael Freeze wonders, what does the future of tire maintenance look like? How will these trends coincide with other tech advances happening across the industry? To get answers, he sits down with Yokohama's Tom Clauer and Goodyear's Austin Crayne and Jessica Julian. Tune in.

Access the full transcript here.

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Jessica Julian is a product marketing manager at The Goodyear Tire & Rubber Co. She has 23 years’ experience in the tire industry with the last 5 years being in commercial truck tires. She graduated from Kent State University with a bachelor’s degree in Business Administration in Marketing.

Austin Crayne

Jessica Julian

EP. 2

Austin Crayne is a Business Development Manager at The Goodyear Tire & Rubber Co. He has 9 years of experience in the commercial tire industry with a focus on using technology to enhance mobility and fleet tire programs. He graduated from Texas Tech University with a bachelor’s degree of business administration in Marketing & Management.

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Tom Clauer

Clauer is currently corporate manager of commercial and OTR product planning at Yokohama Tire Corp. In this role, he helps manage the tiremaker’s product lines including lifecycle, new products, and product enhancements. Clauer joined Yokohama in 1997. Prior to that, he’s worked at several different companies over his career, including TCi and Goodyear.