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Adopt new tech, and you'll run a more efficient operation, but what happens when your trucking tech stack becomes unruly? With copious amounts of data sitting in different silos and redundant in-cab hardware, fleets are left scrambling. In this episode, we ask, how can we cut down on these redundancies? And what can be done to streamline fleet management practices? To get answers, we talk with Ray Greer, CEO of Omnitracs, which acquired SmartDrive last year in an effort to converge tech and improve user experience. Tune in to find out where trucking technology is heading in 2021.

Access the full transcript here. 


Eleanor Lamb started working as a staff reporter for Transport Topics in July 2017. She covers a variety of issues, including state and local government affairs, infrastructure funding and trucking research. Her work has taken her all over the country. Two favorite destinations are Kansas City, Mo., and Boulder City, Nev. She regularly appears on Transport Topics Radio. 

Ray Greer

Eleanor Lamb 

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Guest One,  Ray Greer
Guest Two, Eleanor Lamb

Ray Greer has been a well-respected leader in the transportation and logistics industry for many years. Prior to his current role, Greer was president of BNSF Logistics, subsidiary of Burlington Northern Santa Fe, a Berkshire Hathaway company. In addition, Greer has held leadership roles at Greatwide Logistics Services, Newgistics, Ryder Integrated Logistics, and FedEx. Greer received his bachelor’s degree in Mathematics from the University of Utah in Salt Lake City and holds a Master of Science in Information Systems and Telecommunications from Christian Brothers University. He is a member of the Board of Directors of DCT Industrial Trust and LifeVantage. He has also served in advisory roles with the U.S. Chamber of Commerce and the White House Council on U.S. Competitiveness.